The Future Of Publishing Blog by Thad McIlroy

Blog

Topics

July 11th, 2012

SEO and Metadata

I understand why people would believe that SEO and metadata are joined at the hip. Metadata is all about making it easy to find (or to “discover”) a book. SEO – search engine optimization – is the science of making a web page more findable via a search engine. Good metadata, it’s argued, should be designed with…