The Future Of Publishing Blog by Thad McIlroy

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December 26th, 2013

How Important is Mobile to Book Publishers?

I published a blog post in mid-December at Digital Book World, mostly on the topic of mobile publishing. (I gently request that you read it alongside this post: otherwise I have to clumsily repost it here — and it’s only a click away). I’m probably the last blogger in the known universe to tackle mobile’s impact on publishing. I…

November 19th, 2013

Why Pretend to be Mystified by the Ebook Sales Slowdown?

Why all the head-scratching over the long-awaited “ebooks sales are no longer growing and perhaps even shrinking a bit” moment? It’s what the major players in the industry have been striving for years to accomplish. After many months of putative “sales slowdowns” we now apparently have a genuine decline. One percent, maybe two, maybe 2.7%….

October 23rd, 2013

Addicted to Change

Like most tech-dominated industries publishing is addicted to change. This addiction even has a scientific name: neophilia, in contrast with neophobia, a condition more traditionally associated with publishing (I chuckled when I read in the Wikipedia entry: “Neophobia is a common finding in aging animals…”).