May 22nd, 2017
Self-publishing has an ill-deserved reputation for being easy. Sure, you can take a bad manuscript in a Microsoft Word file, skip editing, design your own cover, and upload the mess to Amazon. That’s easy. Doing it well, doing it successfully, is damned difficult. Don’t let anyone tell you otherwise. Though when it works, it can…
March 30th, 2017
A few weeks ago AuthorEarnings released their latest book industry report. As always, there’s a lot of important information to grapple with—this time, even the title takes some wrangling: February 2017 Big, Bad, Wide & International Report: covering Amazon, Apple, B&N, and Kobo ebook sales in the U.S., U.K., Canada, Australia, and New Zealand. The…
December 22nd, 2016
I’ve become intrigued with the intersection of book publishing and machine learning, text mining, natural language processing and the like: technologies that get lumped under the rubric of artificial intelligence. Cliff Guren, who runs the publishing consultancy Syntopical, is emerging as one of the book publishing industry’s top specialists in this area. I thought it…
December 1st, 2016
In my last post I looked at the new book, The Bestseller Code, by Jodie Archer & Matthew Jockers. As it turns out the book also captured the attention of a colleague, Cliff Guren, who runs a publishing consultancy, Syntopical, based in Seattle. We decided to engage in an online dialog about the book, and…
September 21st, 2016
The Bestseller Code is already the most talked about insider’s book on the writing and publishing industry. Who wouldn’t want to know if a computer can predict whether a manuscript will be a bestseller? What author wouldn’t want to know if there’s a scientific formula for plotting and writing novels that will propel them onto the New York Times…