The Future Of Publishing Blog by Thad McIlroy

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October 11th, 2010

The Dumbest Publishing Startup of 2010

You thought you dislike online banner advertising? Perhaps you’ve even installed software like Ad Annihilator, Adblock Pro or Super Ad Blocker to block banner ads from appearing. Or, more likely, you’ve trained yourself to just filter them out, to generally ignore these intrusive ads. Do not despair. Now you can renounce your bad habits and regain the…

October 2nd, 2010

Google Converses With Me

Back in July I noticed that Google’s gmail SAS (software-as-a-service) enjoys chatting with me about spam. Tonight I found it reading my mail just as I was sending it: I think it’s becoming just a little too intimate (although it did help prevent a “senior moment”).

September 16th, 2010

Just in Time: An Expert on the Future of Books

Phew! That was close. Just yesterday I read on Simon Pulman’s Transmythology blog (Story, Branded Entertainment & Transmedia) that “It is a given that 90% of books purchased will be digitally downloaded.” Today I learned from an “expert” that “the book is here to stay.” Professor Clingham is a professor of English — clearly not…

September 6th, 2010

It’s a Book

“Can you blog with it?” “No. It’s a book.” Cute little video for a new book by Lane Smith…great example of the use of viral online media to promote…a book.   “Lane Smith brilliantly captures the fears of today’s book lovers over e-readers in a children’s book — and does so with great humor.” —The…

August 31st, 2010

You Too Can Earn $17/hour in Book Publishing!

…if you have a university degree AND a publishing certificate, speak English and French and know XML. This is but one of the challenges of book publishing today: The technical skills required are exploding, but the economics still suck. I don’t wish to heap ridicule on this particular company: it’s happening everywhere. Publishing Assistant Canadian…