The Future Of Publishing Blog by Thad McIlroy
February 27th, 2015
There’s no question that Barnes & Noble is making the right move in splitting its placid college bookstore division from its tumultuously flailing NOOK division. The only question is why the heck they merged the two units in the first place.
February 17th, 2015
My new report, Mobile Strategies for Digital Publishing, is available now from all of the online ebookstores.
January 13th, 2015
Here’s an abridged version of my presentation at Digital Book World, New York, 2015. (Download the slide deck on SlideShare to see the notes in the PowerPoint file). Mobile Strategies for Digital Publishing from Thad McIlroy
January 10th, 2015
Digital Book World asked me to prepare a white paper examining the most important developing trends in book publishing. The white paper was published in December and is available for download (PDF).
December 8th, 2014
The December 4th announcement of Microsoft’s retreat from Barnes & Noble is well documented. Barnes & Noble demonstrated how to turn $300 million into $125 million (OK, less than half). The company’s shares had a brief dip but then recovered.