The Future Of Publishing Blog by Thad McIlroy



July 10th, 2009

It’s Hard to Ignore Dancing Babies

The Wall Street Journal Digits blog reports today on the tremendous success of “Evian’s new advertising campaign, which has taken off on YouTube, thanks to a troupe of infants breakdancing and roller-skating across the screen. The campaign, called ‘Live Young,’ broke last week and has gotten more than 2.8 million views on YouTube in the…

April 7th, 2009

Twitter Use Exploding

In a March 18th blog entry on titled “Twitter’s Tweet Smell Of Success,” the full extent of Twitter’s astounding growth is vividly illustrated. As you’ll see in the chart below, while Facebook dwarfs Twitter in total unique monthly visitors, it is now growing at a sixth of Twitter’s rate. Still, going from 20m unique…