April 3rd, 2013
Reading the 2012 Bestseller Lists
The era of the wide-open and transparent web met its match when the largest etailer in the land, Amazon.com, decided that honesty is not necessarily the best policy. It’s not that Amazon lies. It’s just that it grossly generalizes, sometimes misleadingly so. Last month when Bowker offered a detailed chart revealing that 43.8% of trade…