The Future Of Publishing Blog by Thad McIlroy

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October 23rd, 2009

A VERY Strong Quarter From Amazon; Kindle Sales Still a Mystery

My colleague Mark Anderson calls the company “Amazin’” and I often think he’s calling it straight. The company yesterday announced its third-quarter results, and financially, they’re stupendous: Net sales increased 28% to $5.45 billion in the third quarter, compared with $4.26 billion in third quarter 2008. Net income increased 68% to $199 million in the…

October 22nd, 2009

Instant eBook Promotion: Try These Snappy Phrases on the Nay-Sayers

Having trouble convincing people to toss their Penguin paperbacks in the garbage and buy a Kindle? I know I sure am. Well Steve Jordan, the prolific author of Encephalopath, apparently a successful self-published eBook author offers, “Instant eBook Promotion: Try These Snappy Phrases on the Nay-Sayers”: “The book of the 21st century is digital.” “E-books…

October 8th, 2009

Americans Reject Tailored Advertising

A very important report was officially released Wednesday by the Berkeley Center for Law & Technology (in conjunction with the Social Science Research Network (SSRN)). Titled “Americans Reject Tailored Advertising,” the report appears to change the rules of the online advertising game. The report has five co-authors, led by the well-respected Joseph Turow of the…

October 8th, 2009

Twitter is Dead

It’s been quite a few years since I was a regular reader of Robert X. Cringely in print. I recall when he had a regular column in InfoWorld that it was always good fun. In 1996 he published a book which I purchased, “Accidental Empires: How the Boys of Silicon Valley Make Their Millions, Battle…

October 8th, 2009

Beware What You Share, You Will Get #twaxed

Twaxed.com: A fun site discovered today that clearly points to the downside of Tweeting. (1-1-2012 – now gone) According to the FAQ: Why is my Tweet on Twaxed.com? Your Tweet got #twaxed because it is absurdly ridiculous, completely inappropriate, or highly entertaining. What is this site? With your help, we post and then rank the…