Is Metadata Magic?

September 20, 2012

When I began researching The Metadata Handbook I believed that metadata was magic. I believed that if you could add rich and accurate metadata to a title listing you’d all but guarantee big sales. I’ve since learned that while metadata is enchanting, its powers are far more down to earth. (more…)

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President Obama’s Metadata Problem

August 7, 2012

When the word started circulating that I was born in Toronto, Canada and merely a dual Canadian/US citizen it dashed my hopes of being elected president of the United States. But the furor was nothing compared to what President Obama has been subjected to in proving his birth in Honolulu, Hawaii in 1961 (Gosh. He’s 5 years younger than I am.) (more…)

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Spelling and Findability

July 3, 2012

As part of my research for The Metadata Handbook I’m exploring the impact of metadata quality on book sales (and, by extension, music sales, movie rentals and more).

I paused on the distinction between findability and discoverability. They are often used vaguely and frequently interchangeably. The link to metadata is uncertain to many, so unclear that DBW plans a conference about discoverability with only a glance at metadata during a two-day program. (more…)

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Does Enhanced Metadata Enhance Book Sales?

June 24, 2012

In my last post I introduced the recent (January 2012) book industry white paper called The Link Between Metadata and Sales. (more…)

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Nielsen’s Study of Metadata and Sales, Part 1

Most people know The Nielsen Company from its very famous TV ratings service. But the company is much more than that. Founded in 1923 and headquartered in the Netherlands, the Nielsen Company has its hand in most media businesses, including radio, online and books. (more…)

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