December 22nd, 2016
I’ve become intrigued with the intersection of book publishing and machine learning, text mining, natural language processing and the like: technologies that get lumped under the rubric of artificial intelligence. Cliff Guren, who runs the publishing consultancy Syntopical, is emerging as one of the book publishing industry’s top specialists in this area. I thought it…
December 1st, 2016
In my last post I looked at the new book, The Bestseller Code, by Jodie Archer & Matthew Jockers. As it turns out the book also captured the attention of a colleague, Cliff Guren, who runs a publishing consultancy, Syntopical, based in Seattle. We decided to engage in an online dialog about the book, and…
January 27th, 2016
“Reading comprehension,” Wikipedia tells us “is the ability to read text, process it and understand its meaning” (emphasis mine). I remember in Grade 5 at St. Anselm’s School when Mrs. Webber introduced our class to SRA cards, a ground-breaking reading comprehension game that help teach kids that reading wasn’t just mouthing the words and stringing the…