December 22nd, 2016
I’ve become intrigued with the intersection of book publishing and machine learning, text mining, natural language processing and the like: technologies that get lumped under the rubric of artificial intelligence. Cliff Guren, who runs the publishing consultancy Syntopical, is emerging as one of the book publishing industry’s top specialists in this area. I thought it…
December 1st, 2016
In my last post I looked at the new book, The Bestseller Code, by Jodie Archer & Matthew Jockers. As it turns out the book also captured the attention of a colleague, Cliff Guren, who runs a publishing consultancy, Syntopical, based in Seattle. We decided to engage in an online dialog about the book, and…
September 21st, 2016
The Bestseller Code is already the most talked about insider’s book on the writing and publishing industry. Who wouldn’t want to know if a computer can predict whether a manuscript will be a bestseller? What author wouldn’t want to know if there’s a scientific formula for plotting and writing novels that will propel them onto the New York Times…