The Future Of Publishing Blog by Thad McIlroy

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December 23rd, 2008

Does the Kindle Set Fire to Books?

Gosh am I slow on the uptake! Here I am in an unseasonably cold Vancouver, BC winter, each night placing kindling under the larger fire logs to ensure they’ll ignite. I just looked for a definition of kindle and find “kindled – ignited: set afire; ‘the ignited paper’; ‘a kindled fire.’” So is that the…

December 12th, 2008

The Future of Publishing: Doom

Well, I must give kudos to Steve Rubel, “a marketing strategist and blogger …and senior VP in Edelmean’s Me2Revolution practice.” (What would a junior VP do there?) Mr. Rubel, has by my estimate, broken the 100,000 barrier on the number of essentially self-proclaimed experts who have grabbed at some superficial data points and decided that…

August 30th, 2008

First Audiobooks; Now Podiobooks

Audiobooks have become a respected and profitable appendage to the book publishing industry. According to the Audio Publishers Association: The Voice of the Audiobook Industry, audiobook sales were estimated at $923 million in 2006 (this year’s survey has not yet been released). The Book Industry Study Group estimates that total U.S. books sales in 2006…