The Future Of Publishing Blog by Thad McIlroy
December 9th, 2008
Well, let’s start with the pundits’ top projection: ad spending in Brazil will increase by 30% in 2009! Apparently ZenithOptimedia’s analyst doesn’t read The Economist, which noted on November 6, 2008 that “a few months ago, Brazil’s economy was growing at its fastest pace since the mid-1990s, driven by record commodity prices and record credit…
December 3rd, 2008
The last full-time job I had was in the late 1980s at a Toronto-based company called McCutcheon Graphics. It’s where I gained the knowledge that allowed me to later set out on my own as a consultant and publishing industry analyst. The president of the company, John McCutcheon, was a one-of-a-kind businessman (now retired). I…
November 17th, 2008
I’ve just posted an update to the article in Industries: Magazines. This was a tough one. Just as I’d finish a new version, and before I could post it, new data would emerge forcing a further revision. The main changes in this version are: 1. I’ve tried to expand my definition of “magazines” to include…
November 12th, 2008
The title of this entry is pulled from an article in the New York Times by David Carr published ages ago: October 28th. Titled “Mourning Old Media’s Decline,” the piece allows me to create an entry on this blog that summarizes the sorry state of newspaper and magazine publishing, thereby avoiding what was starting to…
October 27th, 2008
Today Quark made a significant announcement: “…Quark announced groundbreaking innovation in automated workflow publishing by extending the capabilities of Quark Publishing System 8 (QPS 8) to include support for both QuarkXPress and Adobe InDesign. QPS users now have the flexibility to use QuarkXPress with QuarkCopyDesk and Adobe InDesign with Adobe InCopy at the component level…