The Future Of Publishing Blog by Thad McIlroy

Just in Time: An Expert on the Future of Books

September 16th, 2010

Just in Time: An Expert on the Future of Books

Phew! That was close. Just yesterday I read on Simon Pulman’s Transmythology blog (Story, Branded Entertainment & Transmedia) that “It is a given that 90% of books purchased will be digitally downloaded.” Today I learned from an “expert” that “the book is here to stay.” Professor Clingham is a professor of English — clearly not…

September 6th, 2010

It’s a Book

“Can you blog with it?” “No. It’s a book.” Cute little video for a new book by Lane Smith…great example of the use of viral online media to promote…a book.   “Lane Smith brilliantly captures the fears of today’s book lovers over e-readers in a children’s book — and does so with great humor.” —The…