More Data On the Twitter Explosion

April 29, 2009 by Thad McIlroy

The ubiquitous eMarketer todays reports on the Twitter explosion, providing data that complements my earlier blog on the topic.

The most salient piece of data in the article is that “eMarketer estimates there were roughly 6 million Twitter users in the US in 2008, or 3.8% of Internet users.” That less than 4% of Internet users currently twitter suggests once again that there’s a trifle too much hype on this topic.

But of course eMarketer plays the numbers game well, and “projects that the number of Twitter users will jump to 18.1 million in 2010, representing 10.8% of Internet users.” If true that would be much more impressive than 3.8%.


Only time will tell…

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  • Marta

    Apr 30th, 2009 : 9:22 PM

    Hey – Globe Life today front page said the Twitter drop out rate was 60% in a month – more if you count portable users… I don’t get it.