What Makes an e-Book Cover Unique?

November 9, 2011 by Thad McIlroy

I’ve seen two principal schools of thought surrounding covers for e-books.

Theory One: Book covers don’t really matter much any more.

Theory Two: Covers for e-books still matter a lot. They matter in a different way, and we’re not quite sure what makes it different, but they certainly do matter.

A case in point:

Very nifty! Talk about an “aha moment”. I immediately thought: now this must be a pretty solid
clue about what book covers can and should be in an era of ebooks.

So have a look at the book on Amazon:

It turns out that Amazon hasn’t set up its bookshop to display Adobe Flash files and so the magic
disappears.

Book covers for e-books: A work in progress!

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