Publishing: Turning into 2017

December 22, 2016

I’ve become intrigued with the intersection of book publishing and machine learning, text mining, natural language processing and the like: technologies that get lumped under the rubric of artificial intelligence. Cliff Guren, who runs the publishing consultancy Syntopical, is emerging as one of the book publishing industry’s top specialists in this area. I thought it would be fun to catch up with Cliff on this topic — and others — as we approach the end of 2016. (more…)

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Chasing the Secrets of The Bestseller Code

December 1, 2016

In my last post I looked at the new book, The Bestseller Code, by Jodie Archer & Matthew Jockers. As it turns out the book also captured the attention of a colleague, Cliff Guren, who runs a publishing consultancy, Syntopical, based in Seattle. We decided to engage in an online dialog about the book, and record the conversation here and on Cliff’s blog. (more…)

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