The Future Of Publishing Blog by Thad McIlroy
December 9th, 2008
Well, let’s start with the pundits’ top projection: ad spending in Brazil will increase by 30% in 2009! Apparently ZenithOptimedia’s analyst doesn’t read The Economist, which noted on November 6, 2008 that “a few months ago, Brazil’s economy was growing at its fastest pace since the mid-1990s, driven by record commodity prices and record credit…
August 24th, 2008
I first met Mark Anderson about ten years ago when I was Program Director at Seybold Seminars. He was a frequent keynote speaker, and justifiably so. I learned then of his remarkable newsletter, Strategic News Service, to which I’ve subscribed since just after meeting Mark. Two things struck me about Mark: he’s brilliant, and like…
August 23rd, 2008
I’m catching up on my old New Yorker magazines. I prefer the print version because the best articles are long, and, I think, far more enjoyable to read in print than on the Web (although The New Yorker has become increasingly generous in sharing most of its content on the Web). Today I read a…
August 20th, 2008
The title of this blog entry is approximately the title of the ever-reliable Pew Research Center for the People and the Press’ latest report, “Key News Audiences Now Blend Online And Traditional Sources,” subtitled “Pew Research Center Biennial News Consumption Survey.” As I’m fond of saying, the report is both exhaustive and exhausting, weighing in…
June 15th, 2008
The title of this blog entry is also the title of a piece in today’s New York Times. The story is most simply stated by quoting from part of the second paragraph: “three of the country’s largest Internet service providers are threatening to clamp down on their most active subscribers by placing monthly limits on…